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Workflow guide

Turn existing material into more useful content

Reduce repetitive drafting and editing while reusing material you already have.

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01

Problem / opportunity

Your team manually adapts articles, webinars or videos into drafts for different channels.

02

Do I need AI for this?

Templates handle fixed formats. AI may help summarize and adapt language; editors still check accuracy and brand fit.

03

What’s my budget?

Enter your workload and hourly wage in the calculator to estimate the value of time saved and your setup-and-running-cost ceiling. Keep extra income separate. These are planning limits, not cash savings or supplier quotes.

04

Can existing tools do this?

Check existing editing tools and whether a basic assistant can produce the drafts you need from supplied material.

05

Do I need a custom workflow?

Consider integration when you need a repeatable pipeline across assets, approvals, publishing and performance tracking.

Other opportunities in this function
  • Drafts on-brand posts, emails, and pages from your own knowledge base.
  • Turns one long piece into a week of channel-ready content.
  • Answers "what's our line on X?" from approved messaging.

Explore this workflow for your business

Calculate my AI Budget